What Do I Say?

what do i say. presentation training

So, you have been asked to say a few words at a team meeting. Sounds simple, until you begin to think about what those few words might be. What do I say?

If you are lucky you will have been given a topic, or at the very least a theme.  Even then you have to work out what is relevant and what is best left out.  It is even more scary if you have just been told to speak.

What do I speak about?

This is a big scary question.  You can speak about just anything, but if you speak about gun control at an NRA rally then you might not even survive.  Though that is an obvious one, the situation in reality is much more subtle and needs a different question.

Rather than ask what do I speak about, maybe you should ask What do my audience want to hear?

Over the next four weeks I will give you a tip, exercise or question to keep you relevant, whether you have been given a topic or not.

This week, in addition to asking a different question, I will cover the most obvious solution. It is so obvious it is often left unsaid.  Speak for your audience.

To speak for your audience, you must know who your audience are, what they want to get out of the event and what theme are they expecting to be covered.

You may be lucky enough to be given all the information you require, and it is a case of working out what details are relevant….in this instance pick the one thing you think your audience would love to hear and then three sub-headings that lead to that.  For example,

If asked to speak at a team meeting about the sales conference you attended, you may know the headline question your team want answering is if there are going to be changes to their role.  In this instance that is your takeaway, and you can pick three examples of how this will change and present those.

If you were asked to speak at a team meeting as they always have a speaker then what you need to talk about can be broad. Here are some ideas to narrow it down.

  1. What have previous speakers talked about and which ones were best received? How does your knowledge relate to that?
  2. Does the meeting have a theme?
  3. What developments have there been in your industry recently and how does that affect your team?
  4. What challenges have your team faced recently and how can those challenges be met?
  5. What have you done recently that your team would benefit from hearing about?
  6. Have you experienced any interesting client cases, issues or challenges your clients would like to hear about?
  7. Is there anything your team would benefit from discussing and can you lead into that for them?

Once you have answered one of the above questions you can now pick a headline question to answer and present three examples or sub-headings.  Just remember is it something your audience want to hear and job done.

If you need any help in getting your presentation up to scratch ….



For more advice on planning your speech visit the blog here…..

The 5 Pillars of Perfect Preparation


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