These are uncertain times…. heard that one recently?
This is even more true if you are self-employed, free-lance or a business owner. As you are aware the recent changes have affected everyone in some capacity and that includes your customers.
Many of us have lost customers, have customers that have lost customers or are adapting to changing working practices. This is a nightmare for planning, forecasting and budgeting due the level of uncertainty and lack of clarity.
This is also an opportunity to be smart. One of the things we constantly have in the front of our minds is our clients – particularly finding them and serving them. One of the most important tools for this is the magic customer avatar.
So knowing that customers are changing, their behaviour is changing have you updated yours?
If not now is the time to do so.
To help you out I have included a work sheet you can download for free. Get your marketing right and you will stay ahead of the pack. Surely this is a great way to stand out?
Want to find out more about how you can get the change you want in a changing time… book a free clarity call here.